This is a real bug bear of mine! Does this ring a bell with anybody…? – A customer talks about their “dream” product – the sales rep reports backthat this dream product is the next best thing, everybody wants it, we’ll sell loads… – Quick chat to”brief” R&D – An initial concept gets drawn up […]

According to Forbes, 250000 products were launched in 2010 alone.

I know… bad form.. shouldn’t make this site public until it is completely ready…. Keep coming back to see if it changes ūüôā